About me

I have worked as an interaction designer, UX-designer, service designer, customer developer, product owner and product manager.

I help companies innovate and get products on the market with minimal risk.

My aim is to design share of heart.

Specialties: #leanproductdevelopment, #productmanagement, #leanUX, #servicedesign, #customerdevelopment, #conversionbaseddesign, #guerillatesting.

Product management

Product management spans from strategic objectives to tactical activities, including:

• Setting a product vision and strategy that is differentiated and delivers unique value based on customer demands. This includes defining personas and analyzing market and competitive conditions.
• Defining what the product team will deliver and the timeline for implementation. This includes creating a release plan, capturing actionable feedback and ideas, and prioritizing features.
• Providing cross-functional leadership, most notably between engineering teams, sales and marketing, and support. A key aspect of this is communicating progress against the product roadmap and keeping everyone informed of updates.

UX lead

As UX lead I managed the design team,  trying to improve the overall quality of work and assess and develop the hard and soft skills of the members of the UX- team. Part of the job is providing expertise and disseminating knowledge throughout the company on proper user research methodologies and best practices on usability and design.